Privacy Policy

My First Gym LLC (“MFG” or “we,” or “us”) respects the privacy concerns of visitors to the Web site operated by MFG (“MFG Web site”).

We want you to know: (i) the information that we collect; (ii) the steps we take to protect the information that you provide us; (iii) how we use that information; and (iv) when we share it with others.

Generally, we may collect from you the information that is described below, and use it for the purposes described below. You can limit the information that you provide us by not submitting the online request forms described below, in which case you will not be eligible for the service requested in the form.

This policy does not apply to, and MFG is not responsible for, the privacy policies or practices of Web sites operated by others, even if they are linked to MFG Web site. If you choose to link to or from another Web site to or from the MFG Web site, you should refer to that other Web site’s privacy policy and practices.


[expand title=”I. Information We Collect Automatically”]If you visit the MFG Web site, register or download information we will automatically collect certain information (“Log Information”). This Log Information may include the:
• Name of the domain and host from which you access the Internet;
• Internet protocol (IP) address of the computer you are using;
• Browser software you use and your operating system;
• Date and time you access The MFG Web site; and
• Internet address of the Web site from which you linked directly to The MFG Web site.
• Registration information when applicable.

A “cookie” is a small data file that a Web site can place on your computer for record-keeping, administration, or to customize your experience. Cookies permit us, franchisees, and selected marketing partners to enhance your experience on our Web site and their Web sites. For example, if you select the “Make This My First Gym Homepage” feature, the software will place a cookie on your computer so that the next time you type, you will be directed to the homepage of the Web site. You may block or remove cookies on your computer by following the instructions on your Web browser.

MFG may use the Log Information and cookies to manage and improve the Web site; to analyze customer and prospect trends; to track inquiries and purchases; to develop and contact you about products, services and promotions; to enforce our Terms of Use; to protect MFG’s legal rights, or those of its customers and franchisees; and for purposes required by law.[/expand]

[expand title=”II. Personal Information You Choose to Provide to Us”]A. Enrollment Information:
If you wish to enroll your child or yourself, you may do so: (i) in person at My First Gym location; or (ii) by using the Registration Website page on the MINDBODY Web site, register online to the facility a) send an email via the contact form which includes personal information such as your name, ages of your children, and your contact information or b) by using our online enrollment feature you can enroll yourself and your child for a class online and pay for the class or enroll your child for a guest class. These pages may collect and send us similar information (collectively “Enrollment Information”).
Your Enrollment Information may be used for the same purposes as Log Information as described above, and as follows:
1. The facility owner may retain your Enrollment Information to contact you about: (a) enrolling you or your child; (b) upcoming classes, products and services, and promotions.
2. MFG may also retain your Enrollment Information for these same purposes, and may send you information about franchise opportunities. We also use this Enrollment Information to improve the usefulness of our Web site, to communicate with you about our classes, events, promotions, and franchise opportunities.
3. MFG may also share your Enrollment Information with third parties, but only as described in this Privacy Policy. MFG may share your Enrollment Information with its selected marketing partners, who might be independent companies that may join us in promotions aimed at families with children. We will attempt to prohibit our marketing partners from using your Enrollment Information except to the extent necessary to fulfill their services to you, or to us. We may also share your Enrollment Information with other third parties, for example, when we need to share such Enrollment Information to: (a) fulfill promotional obligations; (b) process your credit card; (c) provide a product or service you have requested; (d) manage data or host a Web site; (e) respond to court orders; or (f) administer or enforce our Web site Terms of Use.
4. We may also collect Enrollment Information, and combine it with other information, such as that collected at any locations, from public sources, your Log Information, Member Programs (customer loyalty rewards) program information, and online purchases in the future. We may use this combined personal information for the purposes described in this Privacy Policy. If you choose not to provide the information that we request, you may not be able to participate or purchase the relevant product or service.
B. Referral Information:
If you know a parent who would be interested in learning more about My First Gym®, you may refer him or her to MFG by sharing the website URL or Facebook Business Page. MFG may use the referral information that you provide to notify the referred parent of your referral and for the other purposes described in this Privacy Policy.
C. Prospective Franchisee Information:
If you are interested in learning about franchise opportunities with MFG, you may visit the Development Information under About Us. If you choose to do so, MFG will collect your personal information on the form. This form is not an application for consideration as a franchisee. MFG may later send you an application form that collects additional information, including financial information such as an estimate of your available liquid capital and approximate net worth. (Collectively “Prospective Franchisee Information”) MFG will not sell, rent, or otherwise disclose the Prospective Franchisee Information you provide without first obtaining your consent. However, if you are an employee of a current MFG franchisee, we may communicate the fact of your application to your current franchisee employer.
D. Resume Information:
If you’re interested in working at a My First Gym® location, you may send your resume by email at If you send your resume to MFG, it will not rent, sell, or otherwise disclose the personal information in your resume to any other third party.[/expand]

[expand title=”III. General Privacy and Security Policy Terms”]A. Personal Information as an Asset of MFG
The personal information you provide to us is an asset of MFG. If all or part of MFG or its assets are transferred or sold, your personal information may be transferred as well.
B. Children’s Privacy
Our Web site is not for children under the age of 13. We will not knowingly accept personally identifiable information from anyone under the age of 13, and if we discover that we have accidentally done so, we will delete it. Children under the age of 13 must ask a parent or guardian to provide us any personal information online.
C. Security of Online Payment and Other Data
We care about the security of your personal information, and when you submit personal information, such as credit card information or child information, that information is encrypted and protected by Secure Sockets Layer Protocol (SSL) encryption technology and stored on our servers using standard security procedures and practices appropriate to the nature of the information. However, no transmission over the Internet and no electronic data storage method is 100% secure. Therefore, we cannot guarantee the absolute security of the personal information you provide to MFG either during its transmission or its storage on MFG’s systems.
If you believe that the security of your data has been compromised, please notify MFG immediately, and if it involves your credit card, immediately notify your credit card company in accordance with their policies.
D. How to Contact Us
If you have questions about My First Gym® programs or franchising opportunities with MFG, please see the information listed on our Contact Us page.
If you have questions about your personal information or about this Privacy Policy, or for requests to change or delete information, please contact us using the information listed on our Contact Us page. For technical questions about the operation of a The MFG Web site (e.g., if you are having trouble downloading a form or other information), please contact our
E. Changes in this Privacy Policy; Terms of Use
We reserve the right to modify, alter, or update this Privacy Policy at any time, so we encourage you to review this policy frequently in this space. This Privacy Policy is also subject to our Terms of Use at

This Privacy Policy was last updated December 2013.[/expand]

[expand title=”IV. Acceptance of this Privacy Policy”]By providing personal information to a MFG, you consent to the collection, use and disclosure of that information in accordance with this Privacy Policy.[/expand]


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